We Are ZEEN
Company > About Zeen
Our Team Story
Our founders’ expertise in AI technology led us into the journey of tackling the toughest retail challenges. And now, we are leading the disruption of merchandising audit.
Our ZEEN Journey
APR 2020
ZEEN started as a small AI software project helping the back office workers count the number of products in images - Increasing efficiency and decreasing time of operation
DEC 2020
ZEEN's first product, ZEEN Audit, was built as a mobile application to help not only the back office workers, but sales and auditors at the retail store for faster and easier merchandising
FEB 2021
Partnered with one of the biggest international FMCG companies to perfect their everyday sales and auditors operations
MAY 2021
Helped audit and collect data from over 120,000 stores in Thailand with more than 1,000,000 images processed in real-time
DEC 2021
Over 50 different brands are recognized by ZEEN Audit AI Engine with more than 95% accuracy
APR 2021
Successfully raised Seed Funding from NVest Venture and SNNP
Meet our founders
Ekachai Jirachuphun
CEO, Co-founder
More than 20 years of experience in software development and software architect in banking and retail industries.
Before co-founding ZEEN, Ekachai worked with both local and international companies on large-scale projects in various industries.
Panin Pienroj
COO, Co-founder
After a decade in Osaka and Zurich, Panin came back and use AI technology to solve problems for various companies in Thailand.
Panin is specialized in Computer Vision and strongly believes that technology can help businesses operate smarter.
Laphonchai Jirachuphun
CTO, Co-founder
Laphonchai is an expert in AI technology and robotics with Electrical Engineering and Computer Science diploma from MIT.
Laphonchai specializes in how to teach machines to perceive the world with sensors as well as object detection.
Our Partners
ZEEN partners with consumer goods, retail market expansion and technology leaders
to meet the evolving needs of our clients in the best possible way.
ZEEN is using AWS to host the application and store all client data with its top-notch security. Moreover, we use AWS Sagemaker to help train our product recognition AI model.
